Aim and Scope
The World Review of Business Research (WRBR) aims at developing theoretical underpinnings and applying these theories to actual situation in the business world. It focuses on research relating to all broad aspect of business disciplines such as banking, finance, economics, management and marketing. and on the intricate relationships between or among these disciplines. It encourages research on a wide variety of issues, both current and emerging, relating to business development, processes, operations, management and activities.